
Agave Games
Istanbul, Turkey
Apr. 2026 - Present
Senior Software Engineer, Performance Marketing
Apr. 2026 - Present
- Own the end-to-end lifecycle of playable ads reaching millions of users, from market-driven ideation through game development to post-launch KPI analysis, partnering with PMs, growth managers, and artists to maximize CTR and high-intent conversions.
- Drive rapid gameplay iteration and A/B testing to implement creative hooks and responsive mechanics that bridge technical polish and top-tier IPM across global UA campaigns; benchmark competitor playables to drive innovation in formats and stay ahead of market trends.
- Built AI-powered tooling to accelerate marketing creative production: optimizing artists' gameplay-video workflows and generating UGC-style videos, reducing turnaround per creative and expanding the volume of testable ad variants.
- Built a JSON-driven templating web based system, that let designers and growth managers ship various playable variants without engineering.





























































































