Hello, I'm Dogukan Kaan Bozkurt. I'm a Senior Software Engineer, Ads & Growth/ Playable Ads Developer/ HTML5 Game Developer. I enjoy building interactive ads, crafting AI-powered automation tools, and turning campaign data into growth.

About me

I'm a Software Engineer working at the intersection of ads, games, and growth, with 5 years of experience building playable ads, HTML5 games, and the tooling behind them. My work spans the full lifecycle of an ad unit; from mechanic design and 2D/ 3D development to network packaging and post-launch analysis of ROAS, IPM, CTR, CVR, and retention.

I've shipped playables for mobile games with tens of millions of installs; my most recent playable set ran 320+ variants across 7 languages and scaled to $560K+ in daily ROAS-campaign spend, with 14M+ daily impressions and 1M+ daily clicks. I work with TypeScript, JavaScript, C#, Unity, Luna Playworks, PixiJS, and Three.js. This background has reinforced my appreciation for clean architecture, OOP principles, and maintainable codebases.

Beyond the ads themselves, I build AI-powered tools, Node.js platforms, and npm libraries that automate creative production, and I use campaign and experiment data to drive technical decisions. I'm continuing to grow toward ad platforms and AdTech engineering: experimentation, measurement, and large-scale systems that make advertising work better for users and advertisers.

Experience

Agave Games

Istanbul, Turkey

Apr. 2026 - Present

Senior Software Engineer, Performance Marketing

Apr. 2026 - Present

Own playable ads end-to-end for a 50M+ install puzzle portfolio; scaled one title to 320+ variants in 7 languages, reaching $560K+ daily ROAS spend and 1M+ daily clicks.
Drive rapid gameplay iteration and A/B testing with PMs, growth managers, and artists, shipping creative hooks that lift CTR, IPM, and CVR while keeping ads true to gameplay to protect early retention; benchmark competitor playables to stay ahead of market trends.
Co-built Agave AI Studio, an internal AI creative platform replacing a third-party UGC tool at ~1/3 the cost, with AI video generation, 33-language localization, and an LLM agent that turns gameplay videos into playables.
Built a JSON-driven, web-based playable templating system that lets designers and growth managers configure and ship playable variants without engineering, feeding high-volume creative testing.

JustDice

Hamburg, Germany

Apr. 2023 - Apr. 2026 2 positions

Senior Playable Ads Developer
Oct. 2024 - Apr. 2026
- Owned playable ads and IECs end-to-end across justDice's rewarded-gaming portfolio (20+ apps, 300M+ lifetime downloads, 20+ GEOs), including flagship Cash Giraffe (10M+ installs), from competitor benchmarking and concepting to post-launch optimization of CTR, IPM, CVR, and ROAS.
- Built an internal TypeScript/Node.js platform for playable ad, HTML5 game, and IEC production with automated asset compression and one-click multi-network export, plus AI-powered Unity, Photoshop, After Effects, and Figma plugins rolled out across teams, cutting production time per creative.
- Analyzed A/B tests and in-playable interaction-event data to find engagement and drop-off points across the ad-to-install funnel, matching ad promise to in-app experience to lift install rate and user quality (retention, LTV).
Playable Ads Developer
Apr. 2023 - Oct. 2024
- Developed size-optimized playable ads and HTML5 games in Unity, Luna Playworks, and C# for justDice's rewarded-gaming apps, aligned with UA strategy and optimized for CTR, IPM, and CVR.
- Created performance-optimized 2D/3D assets in Blender, Photoshop, and Figma, balancing visual quality against strict ad-network size limits.
- Built Unity, Photoshop, After Effects, and Figma plugins (C#, ExtendScript, UXP, JavaScript) automating store screenshots, end cards, and localized marketing assets, speeding up the creative team's production.

MY.GAMES

Amsterdam, The Netherlands

Mar. 2025 - Mar. 2026

Playable Ads Developer & Consultant (External)

Mar. 2025 - Mar. 2026

Designed and developed playable ads for mobile games in TypeScript, Three.js, and PixiJS, delivering single-file, MRAID-compliant creatives within each ad network's size and CTA rules for global UA campaigns.
Advised on the technical and creative approach for each playable, optimizing load time and runtime performance on low-end devices and tightening core gameplay hooks to lift CTR and IPM.

GameGame

Hamburg, Germany

Jul. 2025 - Nov. 2025

Playable Ads Development Consultant

Jul. 2025 - Nov. 2025

Established the company's first playable ad pipeline from the ground up, defining the tech stack, build tooling, and QA/delivery workflow that took the team from zero to shipping network-ready playables for UA campaigns.

Panteon Games

Ankara, Turkey

Nov. 2021 - Apr. 2023 2 positions

Playable Ads Developer
Nov. 2021 - Apr. 2023
- Developed Unity/Luna playable ads and HTML5 games for hyper- and hybrid-casual titles, turning core gameplay into size-optimized creatives for global UA campaigns.
- Built reusable playable ad templates and internal Unity packages used by designers and UA/growth managers, speeding up creative A/B testing across ad networks to improve IPM and CPI.
- Mentored junior playable ad developers on the production pipeline, ad-network requirements, and performance-marketing fundamentals.
Marketing Game Developer
Nov. 2021 - Apr. 2023
- Rapidly prototyped ad-ready gameplay in Unity (C#) for video creatives and marketability tests, validating creative hooks before full production.
- Worked with growth, UA, and creative teams to iterate on mechanics and capture the gameplay moments that drove the highest CTR and IPM in campaigns.
- Built reusable Unity tools and editor extensions that sped up creative iteration for the marketing team.

TUPRAS

Kocaeli, Turkey

Aug. 2021 - Sep. 2021

Project Engineer - Intern

Aug. 2021 - Sep. 2021

Led 'susTRAINable' project at TUPRAS, targeting net-zero railway emissions by 2050, aligning with 6 UN Sustainable Development Goals.
Led 'TogetHER' project focused on improving women's lives in the refinery and energy sectors, including mentorship programs for STEM-inclined women.

GEFEASOFT

Mugla, Turkey

Mar. 2021 - Jul. 2021

Game Developer - Intern

Mar. 2021 - Jul. 2021

Developed WebGL and HTML5-based serious games using C# and Unity.
Designed gameplay systems, optimized performance for web deployment, and participated in feature development throughout the project lifecycle.

Avocuda

Istanbul, Turkey

Feb. 2020 - Jun. 2020

Software Engineer - Intern

Feb. 2020 - Jun. 2020

Developed and maintained frontend features for mobile applications as part of the engineering team.

Education

M.Sc., Computer Science

University of Hamburg • Hamburg, Germany

Dropout - Relocation

April. 2025 - Jan. 2026

B.Sc., Electrical & Electronics Engineering (%100 English)

Eskisehir Osmangazi University • Eskisehir, Turkey

Graduated with a GPA of 3.01/ 4.0
Successfully completed the English preparatory year and took elective courses from the Computer Science department, in addition to my regular classes.
Worked as an intern in the Artificial Intelligence and Robotics Lab.
Played an active role in developing the website for the university's Artificial Intelligence and Robotics Lab course.

Sep. 2016 - Aug. 2021